Live Campaign

Once the operational launch process of a campaign is launched, our Operations Team will

1. Review the design

2. Launch the printing

3. Review the selected locations

4. Create the rosters.

In rare cases and only if necessary our Operations Team will contact you to review details and/or demand more information.

In general, you can expect to see some initial results within a few days of launching a campaign, as BAs begin to deliver flyers and interact with potential customers. However, it may take longer to see more significant results, such as increased brand awareness or increased sales, depending on the specifics of your campaign.

To help you track the progress of your campaign and understand the results you are seeing, we provide a range of tools and resources, including a campaign dashboard, weekly update emails, and live maps, which allow you to monitor key metrics and get real-time insights into the performance of your campaign.

Our goal is to help you achieve the best possible results from your campaigns, and we are here to support you every step of the way.

Oppizi provides a range of metrics that you can use to track the performance of your campaign, including both standard metrics that are available to all clients, as well as customized metrics that you can select based on your specific goals and needs.

Some of the standard metrics that are available to track include:

1. Scans: The number of times your QR code or other tracking code has been scanned by users.

2. Signups: The number of users who have signed up for your product or service, or who have expressed interest in learning more.

3. Signup conversion rate (CVR): The percentage of users who have signed up for your product or service, based on the total number of scans.

4. Cost per signup: The amount you are spending to acquire each new user, calculated by dividing your total marketing spend by the number of signups.

5. Cost per scan: The amount you are spending to generate each scan, calculated by dividing your total marketing spend by the number of scans.

6. First-time users: The number of users who are using your product or service for the first time.

7. Flyers distributed: The number of flyers that have been delivered by Brand Ambassadors (BAs) as part of your campaign.

8. Hard cost: The total amount you are spending on your campaign, including the cost of printing and production, as well as any other expenses.

In addition to these standard metrics, you can also select additional customized metrics to track based on your specific goals and needs. These may include metrics related to customer acquisition, engagement, retention, or other key areas.

Overall, our goal is to provide you with the insights and data you need to understand the performance of your campaign and make informed decisions about how to optimize and improve your marketing efforts.

With Oppizi, you have a number of options for monitoring the progress and performance of your campaign in real-time:

1. Dashboard: You can access your campaign dashboard to see real-time data about the number of flyers that have been delivered, the number of scans that have been made, and other key metrics.
2. Live map: You can view the tracks of the Brand Ambassadors on a live map, which shows you exactly where they are and what they are doing at any given time.
3. Weekly update emails: You will receive weekly update emails that provide you with an overview of the performance of your campaign, including key metrics and any other relevant information.
4. Other campaigns: You can also create additional campaigns and monitor their progress in real-time using the same tools and resources.

Overall, our goal is to provide you with the information and insights you need to make informed decisions about your marketing efforts and to help you achieve the best possible results.